Third-place project · concept stage
The Agartha Hub concept brings experiential commerce, learning, venture building and temporary accommodation into one journey. A Hub Lab must first validate demand, economics and usage before any permanent property commitment.
Not generic coworking, a shopping centre or an isolated incubator. The Hub is a distinct physical entity extended by a bilingual digital layer. Its site, final programme, floor areas, operators and funding remain to be validated.
INTERACTIVE SECTION · CONCEPT
Select a floor to inspect its formats, pricing logic and proof required before opening. The architectural order does not predetermine the final building.
A public-facing layer where physical products, digital products and live demonstrations meet.
LAYER-BY-LAYER OFFER
No physical booking is open. Existing Startups, AURA and Community offers retain their own pricing and terms.
The amounts above are demand-test hypotheses only — no payment is accepted. Final prices, applicable VAT, capacity, hours and contracts depend on the site, permits, operator and scope. No public residence price is assumed before building selection.
MARKET REFERENCES · PUBLIC SOURCES
Published operator prices checked on 22 August 2026. They provide reference points, not Agartha pricing or proof of demand.
Coworking, memberships and space revenue; rooms published at CHF 40–60/hour.
Official source↗Integrated private Geneva benchmark; operator prices exclude VAT.
Official source↗These references show Agartha should monetise specialisation, execution and additional formats — not generic support already available.
FONGIT reference↗Swiss coliving operations reference. The Hub should preferably start with block booking or referral, without carrying hospitality risk.
Official source↗Referenced brands do not endorse Agartha and are not presented as partners. Their offers and prices may change; always verify the linked source.
HUB LAB / 00
Before a permanent property commitment, an asset-light Hub Lab should test demand, movement between layers, willingness to pay, operating costs and partner roles.
THREE SCENARIOS
Illustrative financial assumptions from the working model. CHF amounts are unaudited, uncommitted and subject to market, site, tax and funding studies.
An asset-light pilot measuring demand, use patterns, unit economics and the operating model.
An OpCo in an existing or refurbished building, subject to a confirmed lease, permits and funding.
An OpCo separate from an illustrative CHF 45m PropCo; no envelope is approved at this stage.
The Build-to-Suit scenario adds a separate CHF 45m PropCo envelope, including CHF 31m shell and core excluding land, with an illustrative 35% equity / 65% senior debt structure. These figures are not an approved budget, valuation or investment solicitation.
INVESTMENT DISCIPLINE
The permanent flagship only proceeds after documented evidence and a formal decision on every gate.
Pre-sales, repeat use and anchor commitments.
Feasibility, accessibility, programme and permits.
Roles, risks, vehicles and decision rights.
CAPEX, working capital and committed sources.
Additionality, inclusion and verifiable measurement.
SITE STRATEGY
No option is pre-selected. Comparison must include total cost, timing, accessibility, carbon, permits, flexibility and operating risk.
Progressive occupation with limited works, if use and permits allow.
Transformation of an asset with phased works and reuse of the existing fabric.
Securing a site under terms compatible with operator investment.
Separate PropCo and OpCo for infrastructure shaped around a validated programme.
A temporary Hub Lab across several venues before any consolidation.
Accommodation may be in the building or nearby depending on feasibility. Contracts, operations, safety, accessibility, pricing and occupancy risk sit with a separate qualified operator in the base case. Supported rates or scholarships are possible only when funded.
GENEVA ADDITIONALITY
FONGIT, Trust Village, Campus Biotech, universities and specialist programmes illustrate an already rich ecosystem. The Hub targets the gaps between them: market access, shared formats, corporate experimentation, cross-programme journeys and temporary residency.
These organisations are not presented as confirmed partners.PUBLIC-PRIVATE COALITION
An organisation may contribute alone, across tracks or in a consortium. No name or logo is displayed as a partner without consent and a validated scope.
Asset, long lease, heavy works and property debt
Marketplace, Academy, incubation, events and operations
Public-value programmes if a dedicated vehicle is justified
Separate operator and accommodation contracts
This process is not a public tender, promise of award or investment offer.
FAQ / HUB
Status will be updated as each gate is evidenced.
No. Greater Geneva is the search area. No site, floor area, lease, acquisition or property partner has been publicly confirmed.
No. The Hub is not open for booking. Physical capacities and prices will only be published after Hub Lab, site and operator validation. Startups, AURA and Community offers remain separate.
No. They are illustrative working assumptions used to compare three scenarios. They are not approved CAPEX, an investment offer or a securities solicitation.
None of those in isolation. The concept connects marketplace, learning, venture building and residence in a Discover → Learn → Build → Live journey.
No. The model seeks referral, co-programming and complementarity with FONGIT, Trust Village, Campus Biotech, universities and other qualified actors. These are ecosystem references, not announced partners.
Through a qualified operator, with separate accommodation contracts, safety, accessibility and pricing. The base case does not place hospitality occupancy risk on Agartha.
Choose one of eight tracks and submit an expression of interest. The process is private, exploratory and non-binding; it is not a public tender.
Validating a third place before choosing a site means testing demand, pricing and costs for each activity, then testing how those activities reinforce one another. Property commitment follows only after a paid pilot, regulatory review, prudent cash-flow model and explicit risk allocation.
Read the decision dossier↗Agartha is seeking partners able to contribute a site, funding, demand, programming, operating capability, technology or a verifiable impact lever.
Express my interest↗